5.088 Google reviews

Web Design · SEO · Google Ads

The other company
is winning the job
before your phone
rings.

Websites and Google for local businesses. One team handles your site, your Google profile, and your ads.

Get a free website review & quote Call 910-359-4700
North Shore Roofing websitePPM Associates websiteSturgeon City websiteOff Duty Fireman Construction website
Reliable Contractor websiteThe Suffolk Group websiteJacksonviller websiteRestorePro website
A Perfect Climate websiteSportsman's Lodge websiteNFG Construction websiteEastside Auto Salvage website
5.0 ★88 Google reviews
Since 1997One team, start to finish
NC & MAJacksonville, NC and Boston, MA
Month to monthNo lock-in after we start
Case studies

Real projects, real outcomes.

A sampling of sites we’ve shipped for contractors and local businesses in North Carolina and Massachusetts. The details are in each study.

North Shore Roofing website North Shore Roofing North Shore, MA · Roofing New site, Google, ads, and review texts. They’ve stayed with us since. +280%organic traffic−41%cost per paid lead140+new reviews Read the case study Eastside Auto Salvage website Eastside Auto Salvage Jacksonville, NC · Auto salvage A new modern website for a long-running Onslow County auto salvage and repair business, with client-editable pages, professional photography, and drone video of the facility. Read the case study The Suffolk Group website The Suffolk Group Boston · Washington, D.C. · Government relations A contemporary website for a Boston government relations firm, designed to impress prospective clients with clear positioning and polished presentation. Read the case study NFG Construction website NFG Construction Greater Boston & North Shore, MA · General contracting A professional modern website for a Boston-area general contractor, with full design, development, content, and a large project gallery organized from hundreds of job photos. Read the case study Sturgeon City website Sturgeon City Jacksonville, NC · Environmental education center A modern, self-manageable website for Jacksonville’s environmental education center, with online event booking, a client-managed calendar, and edited video for the site. Read the case study A Perfect Climate Self Storage website A Perfect Climate Self Storage Jacksonville, NC · Self storage A modern website for a Jacksonville self-storage company, built as the home base for their marketing and filled with clear service content, photography, and aerial video of the property. Read the case study Reliable Contractor Services website Reliable Contractor Services Eastern North Carolina · Contracting & construction Brand-new site design, development, and content for an Eastern North Carolina contractor that wanted to look professional and modern from day one. Read the case study Sportsman's Lodge website Sportsman's Lodge Jacksonville, NC · Shooting ranges & training A modern, client-editable website for a Jacksonville shooting range and training facility, with online class booking, a managed events calendar, and new facility photography. Read the case study PPM Associates (PPMA) website PPM Associates (PPMA) North Reading, MA · Cybersecurity & network solutions A modern, client-editable website for a North Reading government contractor in cybersecurity and network solutions, with content support and analytics tracking built in. Read the case study
What we do

Three things. That’s enough.

A business owner does not need 14 services. He needs the phone to ring when someone nearby searches for the work he already does.

A site that answers

Phone in the header. Work they can see. Loads before they bounce. Built for a phone in a truck, not a design award.

Related services
Web DesignEcommerceWeb HostingGraphic DesignNon Profits
Web Design
Since 1997

One team, start to finish.

Two offices

Jacksonville, NC and Wakefield, MA. Both serve clients in person within their regions.

No long-term contracts

No setup fees. Month to month after we start.

No cut of your ad spend

We tell you what each lead cost, not how pretty the graph looks.

Leads, not vanity metrics

We report on leads, cost-per-lead and attributed revenue every month.

Fast answers

We respond to inquiries within four business hours, Monday through Friday.

Founder on every project

John Potter has been building websites since 1997 and still oversees every project.

Get a free website review & quote
5.088 Google reviews

What our clients actually say.

“In 1 month you were able to get us onto the first page of Google search results.”
Brian BilowzRestorePro Incorporated
Average Google rating5.088 verified reviewsSee all reviews
Building websites since1997Nearly three decades
FounderFormer Web Designer at GETaught Web Design at Bunker Hill Community College in BostonAbout us
How it works

What happens when you call.

No pitch deck. No handoffs to a junior account person.

01

This week

We look at your Google and your website, or note that you don't have one, and explain why the other company is getting the calls.

02

You see it first

If a new homepage would help, we mock it up so you see it before you spend anything. If it isn't useful, we stop there.

03

Then we talk money

A quote that fits the business. Month to month after we start.

Frequently asked

Common questions, honest answers.

Two offices, two regions, one studio. Here's what people ask before they book a consult.

Where is John Potter Media located?
John Potter Media operates from two offices: one in Wakefield, Massachusetts (serving the North Shore and Greater Boston North region) and one in Jacksonville, North Carolina (serving Eastern North Carolina, the Crystal Coast, and Cape Fear regions). Both offices serve clients in person within their regions, and the studio takes remote engagements anywhere in the United States.
What areas does John Potter Media serve in Massachusetts?
From the Wakefield, MA office, John Potter Media serves the entire North Shore and Greater Boston North area — including Wakefield, Lynnfield, Reading, Stoneham, Melrose, Saugus, Lynn, Peabody, Salem, Beverly, Marblehead, Danvers, Andover, North Andover, Haverhill, Newburyport, Gloucester, and the rest of Essex County and most of Middlesex County. Local business marketing, web design, SEO, and Google Ads are all handled in-region.
What areas does John Potter Media serve in North Carolina?
From the Jacksonville, NC office, John Potter Media serves all of Eastern North Carolina and Coastal NC — including Jacksonville, Hubert, Hampstead, Surf City, Sneads Ferry, Swansboro, Holly Ridge, Topsail Beach, Wilmington, Morehead City, Beaufort, New Bern, Greenville, Goldsboro, Kinston, Havelock, and the surrounding Onslow, Pender, New Hanover, Carteret, and Craven county areas.
What services does John Potter Media offer?
John Potter Media is a full-service digital marketing studio. Services include web design and development, SEO (technical, local, and content), PPC and Google Ads management, local SEO and Google Business Profile optimization, social media, Facebook advertising, content marketing, branding and identity, graphic design, online review management, web hosting, and analytics. Most clients run several services together as a managed monthly program.
What industries does John Potter Media specialize in?
John Potter Media specializes in marketing for local service businesses and contractors — particularly roofing, HVAC, plumbing, electrical, landscaping, remodeling, fire-and-water restoration, and general construction. The studio also has deep experience working with non-profits and regional economic development organizations.
How long has John Potter Media been in business?
John Potter Media has been building websites and running marketing programs for local businesses since 1997 — nearly three decades. Over that time the studio has shipped 1,000+ projects and earned a 5.0 / 5 rating across 88 verified Google reviews.
How can I contact John Potter Media?
Both the Wakefield, MA office and the Jacksonville, NC office use 910-359-4700. Both offices share the contact form at https://johnpottermedia.com/contact/, and respond to inquiries within four business hours, Monday through Friday, 9 AM to 5 PM Eastern Time.
How do I get a quote?
Every job starts with a free website review & quote. We look at your site and Google presence, then send a written quote that spells out what's included and what's not. No setup fees, no long-term contracts, and the studio doesn't take a percentage of ad spend.
Who founded John Potter Media?
John Potter Media was founded in 1997 by John Potter, who has been building websites for nearly three decades. He previously worked as a Web Designer at GE and taught Web Design at Bunker Hill Community College in Boston, Massachusetts. He still oversees every project.
What kind of results can I expect?
Results vary by industry and starting position, but representative outcomes from active clients include +280% organic traffic year-over-year, a 41% reduction in paid-search cost per lead, sub-2-second page-load times, and 5.0-star average review ratings across Google. Specific results are documented in the case studies at https://johnpottermedia.com/case-studies/, and the studio reports on leads, cost-per-lead and attributed revenue every month — not vanity metrics.
Free website review & quote

We'll look at your business. Then you decide.

Every job starts with a free website review & quote. We look at your site and Google presence, then send a written quote that spells out what's included and what's not.

  • Phone in the header
  • Work they can see
  • Loads before they bounce
  • Maps, reviews, the words people actually type
  • What each lead cost

Prefer the full form? Go to contact page →

Call 910-359-4700